Stuck at home? Use this time to Educate yourself

• Date: 19 April 2020
• reading time: 4 Minutes
• Blogger: Francisca Zimmermann
• E-mail: [email protected]

We live in a strange time. Many businesses have been forced to slow down, entrepreneurs and employees have to stay home, and we spend a lot of our time waiting and wondering. Wondering what will happen to us and our businesses, and wondering when, and if, life will get back to normal.

Hard times for many people, but also times with some great opportunities.

With businesses taking a break, you probably have some more time off than normal. And instead of spending this time waiting and wondering, why not use it for something you've always wanted to do, but never had the time for? Like educating yourself, for instance?

Especially in difficult times, having a strong marketing plan is essential. And therefore, gaining knowledge in this field, can help you a lot in the long term.

In this blog, we will list a few of our favorite marketing courses and learning platforms. Some free, some for a small fee, but all worth a little bit of time. Your future self (and business) will thank you.

1. The Hootsuite Marketing courses

We love Hootsuite. This company has become extremely successful in marketing in general, and content marketing specifically. They managed to offer (mostly) free courses on almost every marketing-related topic you can imagine. And that is pretty impressive.

To name a few courses:

• Hootsuite Social Media Training
• The Advanced Social Advertising training

Most courses take between 1 and 5 hours to complete, and are extremely easy to follow and clearly explained. The costs for most of the courses is between $99 to $200.

2. Udemy courses

Do you have a little bit more to spend, then Udemy is a great way to find the courses you are looking for.

Udemy allows educators to upload courses on absolutely everything. Most courses cost between $ 10 and $ 30 and show a clear ranking and many reviews. This makes it easy to see which courses have been doing well and should be of good quality.

Compared to Hubspot's free courses, some of the Udemy courses take a bit longer to complete. There are, for instance, courses that take around 30 or 40 hours.

Most courses come with video and reading material that can be downloaded and saved for later.

• The complete digital marketing course
• Facebook ads and Facebook marketing Mastery 2020
• Complete SEO training with top SEO expert Peter Kent.

3. Coursera

Another platform full of high-quality marketing courses is Coursera. Coursera is in many ways similar to Udemy, with one main difference. While Udemy is open to everyone, Coursera only allows professionals from universities and educational institutions to add their courses to the platform. This results in more consistency in the quality of the courses, compared to Udemy. The platform contains short programs, specializations, and even full master programs.

Prices vary per course, depending on length and type of program.

A few of our favorites:

• The strategy of content marketing
• Digital Marketing (a specialization, consisting of several courses)

4. Social Media Guide Community

Last but definitely not least: The Social Media Guide Community.

For those not only wanting to gain knowledge but also find support and connections with other experts, the Social Media Guide Community is the place to be.

The Social Media Guide Community is a learning platform where an active group of marketers and entrepreneurs are getting inspired, learn and connect with like-minded professionals and shares knowledge on the latest developments within the field.

So, what can you find on the platform?

• Social Media Marketing templates and e-books which can be downloaded for free
• Discover solutions or branch-related issues
• See webinars, interviews, and workshops with experts
• Increase your knowledge with high-class training

A few of the most popular courses within the community are:

• The Social Media Marketing Class

• The Facebook Media Advertising Class

We currently offer a special on our Community subscriptions. For the coming month, you can join the platform for only € 39.99 / month. This is a € 20.00 discount on the normal price.

Need help?

Are you looking for help running your digital marketing campaigns or setting up a successful marketing funnel? We would love to help you out. Contact us for a FREE strategy call so we can get to know your business and discuss what we can do for you.

Are you considering joining our Social Media Guide Community but do you have questions about the platform? Feel free to contact us, so we can tell you exactly what you can expect from your subscription.

Want to post a comment? Join the conversation in our community.

• Blogger: Francisca Zimmermann
• E-mail: [email protected]
• Social media manager & content creator at Social Media Gids
• Francisca Zimmermann is a social media expert with a background in research and a love for learning new things. She travels the world looking for beautiful places and interesting cultures, while she dives into the world of her clients to be able to write about them and their interests as a real 'insider'.
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